Autor: Heather Gray, Tomayess Issa, Graeme Pye, Indrit Troshani, R. Kelly Rainer, Brad Prince, Hugh J.
Wydawca: Wiley
Dostępność: 3-6 tygodni
Cena: 496,65 zł
Przed złożeniem zamówienia prosimy o kontakt mailowy celem potwierdzenia ceny.
ISBN13: |
9781118646021 |
ISBN10: |
1118646029 |
Autor: |
Heather Gray, Tomayess Issa, Graeme Pye, Indrit Troshani, R. Kelly Rainer, Brad Prince, Hugh J. |
Oprawa: |
Paperback |
Rok Wydania: |
2016-03-15 |
Numer Wydania: |
1st Edition |
Ilość stron: |
528 |
Wymiary: |
279x205 |
Tematy: |
UX |
Our unique pedagogical structure delivers a thorough, hands–on examination of our local region s business ecosystem in accessible, jargon–free style. Special features include a recurring case focusing on Malakai and Abbie, recent business graduates running a small Sydney venue, The Nook . Students will achieve deep understanding of MIS concepts by following the pair s progress as they overhaul the technological infrastructure and online presence of their business. Our resource also offers frequent opportunities to practise the Excel and Access applications relevant to the modern workplace.
As we move globally to a knowledge economy, students using Management Information Systems, First Australasian edition will be empowered to enact industry best practice through extensive practical exercises to encourage creative thinking and problem solving.
Preface x
About the authors xii
Applications at a glance xiv
How to use this resource xvi
Digital self–study resources xxi
CHAPTER 1 Introduction to information systems 1
CHAPTER 2 Organisational strategy, competitive advantage and information systems 37
CHAPTER 3 Data and knowledge management 71
CHAPTER 4 Telecommunications and networking 111
CHAPTER 5 Business intelligence 153
CHAPTER 6 Ethics and privacy 181
CHAPTER 7 Information security 205
CHAPTER 8 Social computing 249
CHAPTER 9 E–business and e–commerce 295
CHAPTER 10 Wireless, mobile computing and mobile commerce 333
CHAPTER 11 Information systems within the organisation 375
CHAPTER 12 Extending the organisation to customers 401
CHAPTER 13 Extending the organisation along the supply chain 429
CHAPTER 14 Acquiring information systems and applications 453
Acknowledgements 489
Endnotes 491
Index 495
Książek w koszyku: 0 szt.
Wartość zakupów: 0,00 zł
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