Executives Guide to Cloud Computing

Your organization can save and thrive in the cloud with this first non–technical guide to cloud computing for business leaders
In less than a decade Google, Amazon, and Salesforce.com went from unknown ideas to powerhouse fixtures in the economic landscape; in even less time offerings such as Linkedin, Youtube, Facebook, Twitter and many others also carved out important roles; in less than five years Apple′s iTunes became the largest music retailer in North America.
They all share one key strategic decision – each of these organizations chose to harness the power of cloud computing to power their drives to dominance. With roots in supercomputing and many other technical disciplines, cloud computing is ushering in an entirely new economic reality – technology–enabled enterprises built on low cost, flexible, and limitless technical infrastructures.
The Executive′s Guide to Cloud Computing reveals how you can apply the power of cloud computing throughout your enterprise, giving members of the C–suite a detailed look at:Why cloud computing must be a top priority on your company′s IT roadmapsHow the drive for scale, lower costs and greater agility is making cloud computing a fiscal and technological imperativeThe relationship between cloud computing and other relevant IT initiativesThe strategic implications of cloud computing for the enterpriseWhere to begin and how to get started integrating cloud computing into your existing operations
Now you can harness cloud computing′s potential for your organization. Executive′s Guide to Cloud Computing shows you how.

Spis treści:
Preface.
CHAPTER 1 THE SOUND OF INEVITABILITY.
A Persistent Vision.
A Little History.
Three Ages of Computing.
Broad Enablers.
Big Contributions.
Limitations.
I Want One of Those.
Back to the Future?
Notes.
CHAP TER 2 CONCEPTS, TERMINOLOGY, AND STANDARDS.
Basic Concepts: The Big Stuff.
Major Layers.
Where They Live (Deployment Models).
Geographic Location.
Datacenter Innovation.
The Quest for Green.
Standards.
Much Sound and Fury . . . .
Parting Thoughts.
Notes.
CHAPTER 3 CLOUD COMPUTING AND EVERYTHING ELSE.
The Neighborhood.
Parting Thoughts.
Notes.
CHAPTER 4 STRATEGIC IMPLICATIONS OF CLOUD COMPUTING.
A Survey of Cloud Implications.
Business Benefits of Cloud Computing.
Cloud–Based Business Models.
Cloud–Enabled Business Models.
Strategic Implications of Cloud Computing.
Evolving from SOA into the Cloud.
When to Do SOA versus Cloud?
Cloud Computing Adoption Obstacles.
Parting Thoughts: Things to Do Tomorrow.
Notes.
CHAPTER 5 CLOUD ADOPTION LIFECYCLE.
Cloud Adoption Lifecycle and Cloud Modeling Framework: Two Necessary Tools for Cloud Success.
Cloud Adoption Lifecycle.
Cloud Adoption Lifecycle Summary.
Parting Thoughts.
CHAPTER 6 CLOUD ARCHITECTURE, MODELING, AND DESIGN.
Cloud Adoption Lifecycle Model: Role of Cloud Modeling and Architecture.
Cloud Industry Standards.
Standards Monitoring Framework.
A Cloud Computing Reference Model.
Exploring the Cloud Computing Logical Architecture.
Developing a Holistic Cloud Computing Reference Model.
Cloud Deployment Model.
Cloud Governance and Operations Model.
Cloud Ecosystem Model (Supporting the Cloud Reference Model).
Consumption of Cloud–Enabled and Cloud Enablement Resources.
Cloud Computing Reference Model Summary.
Cloud Computing Technical Reference Architecture.
Parting Thoughts.
Notes.
CHAPTER 7 WHERE TO BEGIN WITH CLOUD COMPUTING.
Cloud Adoption Lifecycle.
Where to Begin with Cloud: Using the Cloud Adoption Lifecycle.
Where to Begin with Cloud: Deployment Model Scenarios.
Cloud Business Adoption Patterns.
Where to Begin with Cloud: Consumers and Internal Cloud Providers.
Cloud Patterns Mapped to Common Cloud Use Cases.
Parting Thoughts.
CHAPTER 8 ALL THINGS DATA.
The Status Quo.
Cracks in the Monolith.
Cloud Scale.
The Core Issues.
Lessons Learned.
Solutions and Technologies: A Few Examples.
A Look Below: Need for Combined Computation/Storage.
Parting Thoughts.
Notes.
CHAPTER 9 WHY INEVITABILITY IS . . . INEVITABLE.
Driving Scale.
Objections and Concerns.
Overwhelming Rationality.
A Natural Evolution.
Parting Thoughts.
Notes.
APPENDIX: THE CLOUD COMPUTING VENDOR LANDSCAPE.
Infrastructure as a Service (IaaS).
Platforms as a Service (PaaS).
Software as a Service (SaaS).
Systems Integrators.
Analysts and Services Providers.
Parting Thoughts.
Note.
About the Authors.
Index.