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Informacje szczegółowe o książce

The Executive Guide to Strategic Planning

ISBN 9781555420321

Autor: Patrick J. Below, George L. Morrisey, Betty L. Acomb

Wydawca: Wiley

Dostępność: 3-6 tygodni

Cena: 318,15 zł

Przed złożeniem zamówienia prosimy o kontakt mailowy celem potwierdzenia ceny.

Informacje dodatkowe
Opis książki

ISBN13:	9781555420321
ISBN10:	155542032X
Autor:	Patrick J. Below, George L. Morrisey, Betty L. Acomb
Oprawa:	Hardback
Rok Wydania:	1987-02-06
Ilość stron:	168
Wymiary:	240x166
Tematy:	KM

Offers a comprehensive approach to strategic planning: how to formulate strategic plans that will develop the company′s strengths, be responsive to changing business conditions, and chart a productive and profitable company future. Provides numerous charts, worksheets, and other resources.

Spis treści:
Tables and FiguresPrefaceThe Author
1. What is Strategic Planning
2. Gaining Organizational Commitment to Strategic Planning
3. Defining the Organization′s Mission
4. Producing a Strategic Analysis
5. Formulating Strategy: Determining the Organization′s Direction
6. Selecting and Validating Long–Term Objectives
7. Translating Ideas into Action Through Integrated Programs
8. Compiling and Presenting Financial Projections
9. Developing and Implementing Your Strategic Plan

Okładka tylna:
Offers a comprehensive approach to strategic planning: how to formulate strategic plans that will develop the company′s strengths, be responsive to changing business conditions, and chart a productive and profitable company future. Provides numerous charts, worksheets, and other resources.