Study Guide to Accompany Managerial Economics

The Study Guide to Accompany Managerial Economics, Third Edition provides students with the homework drill necessary to fully understand and apply concepts covered in the textbook. It contains multiple–choice questions to guide students through a thorough development of crucial graphing and algebraic skills, and builds the student vocabulary needed to succeed in the subject. Fully explicated solutions are provided for each question. Extensive online resources are available at www.mecon.nus.edu.sg, including updates to the book, PowerPoint slides, an Instructor’s Manual, and answers to discussion questions.
Now in its third edition, Managerial Economics is a non–technical introduction to the essential microeconomic principles needed by business managers. Retaining the global focus and economic rigor found in previous editions, it has been extensively updated and rewritten to include new and recent cases and examples from a multitude of countries and economic systems, applied to managerial situations.

Spis treści:
1. Introduction to Managerial Economics 1.
Part I: Competitive Markets:.
2. Demand.
3. Elasticity.
4. Supply.
5. Competitive Markets.
6. Economic Efficiency.
Part II: Market Power:.
7. Costs.
8. Monopoly.
9. Pricing.
10. Strategic Thinking.
11. Oligopoly.
Part III: Imperfect Markets:.
12. Externalities.
13. Asymmetric Information.
14. Incentives and Organization.
15. Regulation

Nota biograficzna:
Ivan Png is Kwan Im Thong Hood Cho Temple Professor and Professor of Business Policy and Economics at the National University of Singapore. Previously, he was a faculty member at the John E. Anderson School, UCLA (1985–96) and the Hong Kong University of Science & Technology (1993–6). He served as a nominated MP (10th Parliament of Singapore, 2nd session, 2005–6). His research has b een published in the American Economic Review, Journal of Political Economy, Quarterly Journal of Economics, Management Science, and elsewhere. He is author of Managerial Economics, Third Edition (Blackwell Publishing, 2007) with Dale Lehman.
Joy Cheng is Manager of Economic Analysis Associates LLP. She was General Counsel, National University of Singapore, prior to which she was Consultant to the Securities and Futures Commission, Hong Kong, and Vice President and Assistant General Counsel, JP Morgan.

Okładka tylna:
The Study Guide to Accompany Managerial Economics, Third Edition provides students with the homework drill necessary to fully understand and apply concepts covered in the textbook. It contains multiple–choice questions to guide students through a thorough development of crucial graphing and algebraic skills, and builds the student vocabulary needed to succeed in the subject. Fully explicated solutions are provided for each question. Extensive online resources are available at www.mecon.nus.edu.sg, including updates to the book, PowerPoint slides, an Instructor’s Manual, and answers to discussion questions.
Now in its third edition, Managerial Economics is a non–technical introduction to the essential microeconomic principles needed by business managers. Retaining the global focus and economic rigor found in previous editions, it has been extensively updated and rewritten to include new and recent cases and examples from a multitude of countries and economic systems, applied to managerial situations.