Autor: Suzana B. Rodrigues, John Child
Wydawca: Wiley
Dostępność: 3-6 tygodni
Cena: 298,20 zł
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ISBN13: |
9781405121644 |
ISBN10: |
1405121645 |
Autor: |
Suzana B. Rodrigues, John Child |
Oprawa: |
Hardback |
Rok Wydania: |
2008-03-20 |
Ilość stron: |
240 |
Wymiary: |
247x176 |
Tematy: |
KM |
Corporate Co–Evolution is one of the first major works in Blackwell’s Organization and Strategy research series of business texts. By tracing the history and growth of Telemig, a major Brazilian telecommunications company, Corporate Co–Evolution develops broader macro–economic principles that can be applied to today’s international corporate environment.
After a general introduction to political regulations and other domains of the corporate environment that impact the growth of companies, Corporate Co–Evolution delves deeply into Telemig’s past. The text closely documents and analyzes the dramatic changes over the course of 30 years that transformed Telemig from a “lumbering dinosaur to a soaring eagle” as privatization takes the corporation into the 21st century. The authors skillfully draw out the practical and policy implications of the Telemig experience to develop a broader systematic theory of corporate evolution that is highly relevant to the contemporary business world.
Spis treści:
Series Editors’ Foreword.
Part I: Introduction.
1 Perspectives on Corporate Evolution.
2 The Economic and Political Context of Telecommunications in Brazil.
3 Scope and Method.
Part II: Historical Co–evolution.
4 Foundations 1953–1985.
5 Politicization 1985–1993.
6 Reconstruction and Demise 1993–2000.
Part III: Multi–dimensional Co–evolution.
7 Organizational Culture.
8 Corporate Identity.
9 Metaphors and Reflective Imaging.
10 The Politics of Learning.
Part IV: Theoretical Development.
11 A Political Interest Theory of Corporate Co–evolution.
Index
Nota biograficzna:
Suzana Rodriguez is a Professor of International Business and Organization at Birmingham Business School.
John Child is Chair of Commerce at Birmingham
Business School. He is the author of the classic text: Organization and author or co–author of 18 books and more than 120 articles.
Okładka tylna:
Corporate Co–Evolution is one of the first major works in Blackwell’s Organization and Strategy research series of business texts. By tracing the history and growth of Telemig, a major Brazilian telecommunications company, Corporate Co–Evolution develops broader macro–economic principles that can be applied to today’s international corporate environment.
After a general introduction to political regulations and other domains of the corporate environment that impact the growth of companies, Corporate Co–Evolution delves deeply into Telemig’s past. The text closely documents and analyzes the dramatic changes over the course of 30 years that transformed Telemig from a “lumbering dinosaur to a soaring eagle” as privatization takes the corporation into the 21st century. The authors skillfully draw out the practical and policy implications of the Telemig experience to develop a broader systematic theory of corporate evolution that is highly relevant to the contemporary business world.
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