Strategic Management: Issues and Cases

The Strategic Management Blueprint presents a clear, logical and succinct approach to strategy which is useful for both practising managers and students. It provides a clear framework for understanding the key issues in corporate strategy, supported by current case examples.
The highly successful first edition has now been fully revised and extended to take account of the latest developments in the field of strategic management. The second edition features:

Twelve new cases
New chapters on issues relating to the resource–based view of the firm, innovation, learning, and the ‘new economy’
A new concluding chapter looking at present and future issues in strategic management. The text continues to combine the latest management concepts with an emphasis on current business applications and implementation.

Spis treści:
1. What Is Strategic Management.
2. Situational Analysis: The Firm & Its Environment.
3. Strategic Choice.
4. The Resource–Based View Of The Firm.
5. Organization & Strategy.
6. The Management Of Strategic Change.
7. Present & Future Issues In Strategic Management.

Nota biograficzna:
Paul Dobson is Professor of Retail Strategy and Industrial Organization at Loughborough University Business School.
Ken Starkey is Professor of Srategic Management and Organizational Analysis at the University of Nottingham Business School.
John Richards is Special Professor in charge of the MBA programmes at the University of Nottingham Business School.

Okładka tylna:
The Strategic Management Blueprint presents a clear, logical and succinct approach to strategy which is useful for both practising managers and students. It provides a clear framework for understanding the key issues in corporate strategy, supported by current case examples.
The highly successful first ed ition has now been fully revised and extended to take account of the latest developments in the field of strategic management. The second edition features:

Twelve new cases
New chapters on issues relating to the resource–based view of the firm, innovation, learning, and the ‘new economy’
A new concluding chapter looking at present and future issues in strategic management. The text continues to combine the latest management concepts with an emphasis on current business applications and implementation.