Trading Binary Options: Strategies and Tactics

SPECULATE, HEDGE, AND TRADE WITH CAPPED RISK

Trading Binary Options, Second Edition is the elite toolbox of the accomplished trader who needs to draw above–average returns from the market on a weekly basis. Leading analyst and educator Abe Cofnas walks you through the proven strategies and tactics of top practitioners trading binaries today and fully prepares you to proficiently use them in the real world. Then, this valuable guide stays with you as you develop your skillset by showing you the way to the next level by:

Boosting your performance with a revealing look into the key features of algorithmic trading, along with a variety of useful tools and training Qualifying you to take control of your personal evolution with key performance metrics Streamlining your process by putting robust appendices packed with essential information immediately at your fingertips

Turn your knack for assessing how public opinion and major news events impact markets into the easiest way to maximize your investments with Trading Binary Options.

Preface

Acknowledgments

Chapter 1: The Value–Based Pricing Framework for Getting Pricing Done Right

Embedding the Culture of Value–based Pricing

Overarching Pricing Decision Areas

Analytical Routines

Decision Teams

Chapter 2: Value–Based Pricing

The Purpose of Firms: Serve Customer Needs Profitably

Value Engineering

Value–Based Pricing

Differential Benefits

Differential Price

Exchange Value to Customer

Design Costs against Price to Profit

References

Chapter 3: Business Strategy Alignment

Business Strategy

Customers

Competitors

Company

References

Chapter 4: Pricing Strategy

Price Positioning

Price Segmentation

Competitive Price Reaction Strategy

Pricing Capability

References

Chapter 5: Price Management

Market Pricing

Price Variance Policy

Price Execution

Pricing Analysis

Chapter 6: Defining the Pricing Decision Team

Marketing

Sales

Finance

Pricing

References

Chapter 7: Pricing Continuous Improvement and Analytics

Continuous Improvement Process

Offering Innovation and Pricing Decisions

Price Variance Policy Continuous Improvement

Market Pricing Continuous Improvement

References

Chapter 8: Organizational Design of the Pricing Specialist Function

Pricing Community Distribution

Pricing Reporting Structure

Pricing Talent

References

Chapter 9: A Decision You Control

References

Appendix A: Economic Origins of Competitive Advantage

Appendix B

Getting Pricing Done with Jesse Finch Gnehm of GE Oil & Gas

The Value–Based Pricing Journey

Context of Subsea Systems within GE

Pricing Community Cultivation

Focal Contributions of the Pricing Experts

Pricing Framework

Pricing Analysis Techniques

Price Automation and Analytical Tools

External Resources

Appendix C

Getting Pricing Done with Robert Smith of Eastman Chemical Company

Pricing Organizational Design

Pricing Mission

Pricing Functional Architecture

About the Author

Index

ABE COFNAS is a leading–edge trainer and analyst in currency and binary option markets. He is a columnist for Futures magazine and the publisher of the Binary Dimensions newsletter, as well as the author of four books, including The Forex Trading Course. He is developing financial gamification platforms that enable users to learn, play, and win at trading financial markets without risk. He is also the Senior Fundamental Strategist for Market Traders Institute.