Personalizing Precision Medicine: A Global Voyage from Vision to Reality

The key to targeted precision therapy is identifying the patients that the drug is best suited for, done through the use of diagnostics that allow us to know whether a patient will respond to the targeted drugs researchers are developing, providing the gateway to better outcomes.

Personalizing Precision Medicine dives into the critical world of precision medicine, taking the reader on a journey through the evolution of precision medicine and how it is influenced by the companies, the payers, the researchers, the physicians, and the patients who are translating vision to reality. Every aspect of this burgeoning field is illustrated in the context of technology, regulation, reimbursement, and cultures worldwide.

Based on the author′s decades of experience in precision medicine, detailed secondary research, and over 100 interviews with industry leaders, physician thought leaders, patients, and their caregivers, the book highlights the effects of personalizing precision medicine on a worldwide scale.

Kristin Ciriello Pothier is the Global Head of Life Sciences for the Parthenon–EY practice of Ernst & Young LLP. She has over 20 years of experience in management consulting and research in the life sciences industry. She is a noted speaker, workshop leader, and writer in life sciences. She is also a clinical laboratory and medical innovation expert, helping develop product and service strategies worldwide for investors, corporations, and medical institutions. Prior to EY, Kristin was a partner at a healthcare consulting company and a research scientist and diagnostics developer at two biopharmaceutical companies. She earned an undergraduate degree in Biochemistry from Smith College and a graduate degree in Epidemiology, Health Management, and Maternal and Child Health from the Harvard School of Public Health. She lives in Massachusetts with her husband and their two lively children.