Employee Engagement For Dummies

Learn to: Boost employee engagement levels, productivity, and creativity Create and sustain an engaging culture Attract and retain the best people Create and sustain an engaging culture for your employees Today more than ever, companies and leaders need a road map to help them boost employee engagement levels. Employee Engagement For Dummies helps you implement the necessary plans to create and sustain an engaging culture, allowing you to attract and retain the best people while boosting their productivity, morale, and creativity. Employee engagement 101 — get started with employee engagement basics, find your employee engagement baseline, and make the connection between engagement and motivation Drive home engagement — engage employees through leadership, use each generation's values to engage them, and drive engagement through team development, branding, and gamification You're hired — find the lowdown on hiring for engagement, from interviewing job candidates to effective onboarding techniques to foster engagement Measure engagement — discover how to measure and recognize engagement, from setting performance goals to offering rewards and recognition (and everything in between) Open the book and find: How to make a business case for employee engagement The effectiveness of using each generation's values to engage them The importance of communication to engagement Characteristics of an engaged team How to help struggling employees Ten ways to engage new hires How engaged employees help your bottom line Quick recognition ideas that will boost engagement

Foreword xiii Introduction 1 Part I: Getting Started with Employee Engagement 5 Chapter 1: Basic Training: Employee Engagement Basics 7 Chapter 2: The Hard Sell: Making a Business Case for Employee Engagement 15 Chapter 3: Engagement Gauges: Finding Your Employee Engagement Baseline 31 Chapter 4: Motivation Nation: Engagement and Motivation 47 Chapter 5: Talk to Me! The Importance of Communication 59 Part II: Strategies for Driving Engagement 89 Chapter 6: Winning Their Hearts and Minds: Driving Engagement with a Sense of Purpose 91 Chapter 7: People Who Lead People: Engaging Employees through Leadership 105 Chapter 8: Talkin’ ’Bout My Generation: Driving Engagement across Generations 121 Chapter 9: Go, Team! Driving Engagement through Team Development 139 Chapter 10: Brandy, You’re a Fine Girl: Driving Engagement through Branding 163 Chapter 11: Game On! Driving Engagement with Gamification 177 Part III: Selecting the Right Employees to Increase Engagement 189 Chapter 12: You’re Hired! Hiring for Engagement 191 Chapter 13: Why Do You Want to Work Here? Interviewing Job Candidates 217 Chapter 14: All Aboard! Onboarding Techniques to Foster Engagement 235 Part IV: Measuring and Recognizing Engagement 245 Chapter 15: Measure Up: Measuring Performance and Engagement 247 Chapter 16: Goal! Setting Performance Goals and Conducting Performance Appraisals 261 Chapter 17: You Win! Rewards and Recognition 281 Chapter 18: Help Me! Helping Struggling Employees 297 Part IV: The Part of Tens 311 Chapter 19: Ten Ways to Engage New Hires 313 Chapter 20: Ten (Or So) Additional Employee Engagement Resources 319 Chapter 21: Ten Ways Engaged Employees Help Your Bottom Line 325 Index 331

Bob Kelleher is the founder of The Employee Engagement Group, a global consulting firm that works with leadership teams to implement best-in-class leadership and employee engagement programs. He is the author of Louder Than Words and Creativeship, as well as a thought leader, keynote speaker, and consultant.