Success as a Real Estate Agent For Dummies

Learn to: Become a top-performing real estate agent Communicate and create a presence in a digital world Find more prospects and close more deals Succeed as an agent in the real estate business? Easy. If you're looking to rev up your real estate business, wondering where to find the best lead targets, or just interested in refining specific skills, Success as a Real Estate Agent For Dummies has it covered. This hands-on, friendly guide shows you all the tricks of the trade, including tried-and-true tactics and fresh ideas for finding more and better prospects — and closing more sales! Plus, whether it's lead generation via blogging or social media channels, Success as a Real Estate Agent For Dummies gives you key ways to communicate and prospect in a digital world. Pave the way to real estate success — get a guided tour through the process of evaluating, choosing, and joining a real estate company (and tips on how you can swing the odds for success in your favor) Unlock the secrets of client development — discover how to use social media, mine gold from referrals, win business from expired and FSBO listings, and use open houses as the ultimate prospecting approach Sales and service (with a smile) — find out how to develop a winning sales strategy, from using effective marketing for listings to negotiating contracts and closing deals Sell yourself — get great advice for building and developing lifelong client relationships and loyalty and for delivering unbeatable client service Open the book and find: The skills of a successful agent Ways to conduct a quality listing presentation How to get a house ready for showing Tips for marketing yourself and your properties The best ways to run a successful real estate business Ten bulletproof listing presentations The scoop on navigating short sales Resources for real estate agents

Dirk Zeller is the CEO of Real Estate Champions and Sales Champions, two nationally known companies that specialize in training and coaching salespeople.