The Art and Style of Product Photography

learn how to build your skills as a product photographer It′s no secret; good photography sells products. That′s why it′s in demand. If you want to pursue the interesting and challenging field of product photography, this book covers everything you need to know, including necessary equipment, techniques, post–processing, and much more. Review the best cameras, lenses, and lighting equipment for photographing products See how to create appealing effects with exposure and lighting Showcase the product with backgrounds, sets, and props that establish context Understand the effect of camera angle and composition Master techniques for photographing glass, gemstones, liquids, textured fabric, electronics, and food Learn the advantages of shooting tethered, how to safely store your images, and how to develop your own post–processing workflow

Chapter 1 Choosing The Essential Equipment 2 Chapter 2 Selecting Lighting Equipment 26 Chapter 3 Controlling and Evaluating Exposure 56 Chapter 4 Controlling and Directing Light 78 Chapter 5 Using Backgrounds, Sets, and Props 100 Chapter 6 Assembling the Necessary Supplies 114 Chapter 7 Composing an Image to Suit the Product 124 Chapter 8 Applying Special Techniques for Reflective Products 150 Chapter 9 Applying Special Techniques for General Products 214 Chapter 10 Capturing, Editing, and Processing Images 246 Understanding Camera Modes 260 Glossary 266 Index 272

J. Dennis Thomas is a freelance photographer with nearly 25 years of experience. The author of more than a dozen Digital Field Guides, he is known for his work as a concert and celebrity photographer as well as his product and editorial photography. His images have appeared in Rolling Stone, Elle, W Magazine, and US Weekly. Learn more at http://jdt–photo.com