Autor: Khaled Al–Maskari
Wydawca: Wiley
Dostępność: 3-6 tygodni
Cena: 127,05 zł
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ISBN13: |
9781118410813 |
ISBN10: |
1118410815 |
Autor: |
Khaled Al–Maskari |
Oprawa: |
Paperback |
Rok Wydania: |
2012-10-05 |
Ilość stron: |
168 |
Wymiary: |
213x135 |
Tematy: |
KM |
“Exciting, informative, directional, and extremely helpful are just some of the words to describe A Practical Guide to Business Writing”
Dr. Clarence Emslie, Senior English Language Teacher, Saudi Development and Training
In the increasingly global business marketplace, good writing skills are absolutely invaluable. Emails, memos, reports, letters – these form the core of business, and anyone who wants to get ahead will need to master them, writing in clear, concise and well–structured sentences.
A Practical Guide to Business Writing will help you develop a better sense of English business communication.
This book gives you:
• Guidance on how to produce clear, concise and easy–to–read communication
• Clear rules for the construction of each form of business writing
• Useful tips on how to approach challenging situations such as apologizing and making complaints
• Clear examples of effectively written emails, memos, short reports and more
Foreword by Dr. Clarence Emslie viii
Preface by Michael Doherty x
Introduction xii
What Does this Book Cover? xiv
Chapter 1 Business Writing Style 1
1. Keep your purpose, readers and content in mind 4
2. Keep your sentences short 5
3. Use positive language 7
4. Use linking words 9
5. Use simple, familiar words 13
6. Use the passive voice for specific reasons 18
7. Use bullet points and numbered lists correctly 20
8. Use tables and charts effectively 23
9. Use impersonal style when expressing opinions 29
10. Avoid outdated expressions 30
11. Avoid repetition 33
12. Avoid turning verbs into nouns 34
Chapter 2 Business Memos 37
1. Heading 40
2. Purpose 40
3. Body 41
4. Conclusion 42
5. Closing 42
6. Carbon copy “CC” 43
Common types of memos 45
1. To inform 45
2. To request 46
3. To instruct 47
4. To recommend 48
5. To respond 49
6. To complain 50
7. To remind 51
8. To show appreciation 52
Chapter 3 Business E–mails 55
1. Write a clear subject line 58
2. Use the “cc” button 60
3. Use the Out of Office Assistant 61
4. Use attachments for long documents 62
5. Keep your message short 63
6. Don’t use e–mail for immediate action 63
7. Use spell check 64
8. Use courteous language 65
9. Provide an action statement when necessary 66
10. Identify yourself clearly 67
11. Do not overuse abbreviations 68
12. Do not use all capitals when typing 69
Chapter 4 Common Writing Errors 73
Chapter 5 Useful Business Phrases 97
1. Referring to a previous communication 100
2. Requests 102
3. Referring to a negative issue 103
4. Enclosing documents 105
5. Condolences 106
6. Congratulations 107
7. Apologies 109
8. Recommendations 111
9. Closing phrases 112
Chapter 6 Avoid Confusing Words 117
Chapter 7 Personal Business Documents 123
1. Employee request 126
2. Congratulations 138
3. Appreciation 139
References 145
Acknowledgements 148
Index 149
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