Up the Organization: How to Stop the Corporation from Stifling People and Strangling Profits

"Townsend shouldn′t just be read, he should be memorized."—Tom Peters
"Bob Townsend′s words still ring true, truer than they seemed almost 40 years ago."
—Warren Bennis
"With this book, Robert Townsend punctured the secret, bureaucratic world of corporate complacency. It was ubiquitous then and still surprisingly prevalent now—and this book, based on his countercultural stint as Avis CEO, is still one of the best weapons against it."
—Art Kleiner, editor–in–chief, strategy+business
"Robert Townsend′s book continues to light up the business world with straightforward and practical management advice that is as pertinent today as when originally published. A must–read for all managers!"
—Ray Davis, president and CEO, Umpqua Holdings Corporation
"Townsend proves that the best business wisdom is timeless. In an era filled with business buzzwords and ethical misdirections, Townsend′s bluntness makes for refreshing and hilarious reading for the next crop of CEOs."
—Ben Casnocha, chairman, Comcate, Inc.; author, My Start–Up Life

Spis treści:
Commemorative Edition.
Foreword (Warren Bennis).
Publisher′s Note.
Robert Townsend’s Cure for Management Heartburn (Jim O′Toole).
How Robert Townsend Talked Me out of Getting an MBA (Bob Davids).
Up the Publisher: On Editing Robert Townsend (Robert Gottlieb).
Contents,Original Edition.
Up the Organization, Original Edition.
Appendix A:Townsend’s Third Degree in Leadership.
Appendix B: No Reserved Parking: The Guerrilla Life of Robert Townsend (Robert Townsend Jr.).

Nota biograficzna:
Robert C. Townsend (d. 1998) drew upon his early experiences as a banker at American Express Co. to redirect Avis Rent–a–Car as president and chairman. Under his leadership, Avis experienced a celebrate d turnaround, fueled by the "We Try Harder" advertising campaign. Townsend also worked as an executive at 20th Century Fox and was director at several companies, including Dun and Bradstreet and Radica Games. Townsend was a celebrity in his own right, and a frequent lecturer and talk–show guest.

Okładka tylna:

"Townsend shouldn′t just be read, he should be memorized."—Tom Peters
"Bob Townsend′s words still ring true, truer than they seemed almost 40 years ago."
—Warren Bennis
"With this book, Robert Townsend punctured the secret, bureaucratic world of corporate complacency. It was ubiquitous then and still surprisingly prevalent now—and this book, based on his countercultural stint as Avis CEO, is still one of the best weapons against it."
—Art Kleiner, editor–in–chief, strategy+business
"Robert Townsend′s book continues to light up the business world with straightforward and practical management advice that is as pertinent today as when originally published. A must–read for all managers!"
—Ray Davis, president and CEO, Umpqua Holdings Corporation
"Townsend proves that the best business wisdom is timeless. In an era filled with business buzzwords and ethical misdirections, Townsend′s bluntness makes for refreshing and hilarious reading for the next crop of CEOs."
—Ben Casnocha, chairman, Comcate, Inc.; author, My Start–Up Life