Strategies for Innovation: Creating Successful Products, Systems, and Organizations

The principles of successful market–oriented and human–centered design are used to analyze the formation of a good business enterprise. Focusing on technology based enterprises, the author elaborates on the powerful methods for planning, organization and control; and on starting, growing and maturing organizations that create human–centered products and systems. Case studies include the aerospace, computer and electronics industries, as well as technology–oriented government institutions.

Spis treści:
Design for Success.
Case Studies.
Characteristics of Successful Enterprises.
A Model of the Enterprise.
Strategic Planning.
A Structured Approach to Planning.
Case Studies.
Management and Administration.
The Business Plan.
Implications for Senior Management.
The Broader Context of Innovation.
Indexes.