The Guide to Successful Destination Management

THE WILEY EVENT MANAGEMENT SERIES

How to evaluate and select the best destination managementcompany

The most comprehensive guide to destination management

From tours to transportation, from entertainment to local rulesof etiquette, the destination management company (DMC) is thepremier resource that utilizes the right venue, location, speaker,and vendor to ensure a highly professional and successful program.Choosing the right DMC can make or break an event.Written by an experienced destination manager and endorsed by theleading association of destination managers, The Guide toSuccessful Destination Management provides a one–stop resource forhotel and resort destination managers and meeting/event plannerswho want to find the best DMC for their customers.

Throughout the pages of this book, event professionals learn howto identify, select, work with, and evaluate the DMCs that willmost benefit their guests and their organization. From planning asimple meeting for a board of directors to a major citywide event,The Guide to Successful Destination Management clearly covers allthe critical resources and outlines the necessary steps to ensuresuccessful decisions every time.

The Guide to Successful Destination Management features:

Association of Destination Management Executives’ (ADME)Accepted Practices and Guidelines Advice and guidance on everything from food and beverage torisk management and ethics Sample forms, letters, and contracts Real–world case studies A practical ethics quiz

The Wiley Event Management Series Series Editor, Dr. JoeGoldblatt, CSEP
The Wiley Event Management Series provides professionals with theessential knowledge and cutting–edge tools they need to excel inone of the most exciting and rapidly growing sectors of thehospitality and tourism industry. Written by recognized experts inthe field, the volumes in the series cover the research, design,planning, coordination, and evaluation methods as well asspecialized areas of event management.

Foreword.

Preface.

Chapter 1. Understanding Destination Management.

Chapter 2. Program Planning.

Chapter 3. Transportation Services.

Chapter 4. Tours.

Chapter 5. Child Care/Children′s Programs.

Chapter 6. E–business and Registration.

Chapter 7. Special Events.

Chapter 8. Food and Beverage.

Chapter 9. Additional Services.

Chapter 10. Pricing Strategies.

Chapter 11. Technology.

Chapter 12. Risk Management.

Chapter 13. Ethics.

Appendix 1: Sample Letter of Intent.

Appendix 2: Sample Contract for Services.

Appendix 3: Sample Schedules of Services.

Appendix 4: What to Look for when Chartering a Bus.

Appendix 5: Bus Safety.

Appendix 6: Excerpts from The Americans with Disabilities Act of1990.

Appendix 7:  ADA Basics At–a–Glance.

Appendix 8: Planning a Pre–or Post–Convention Tour.

Appendix 9: Case Study: KiddieCorp, Inc.

Appendix 10: Meeting Contract Process Outline.

Appendix 11: Ethics Quiz.

Index.

PAT SCHAUMANN, CMP, CSEP, DMCP, is President of MAC Meetings and Events, LLC, a destination management company with offices throughout the United States and Canada, and is President of Current Temp, LLC, a professional meeting and event temporary staffing solutions company that services customers worldwide. She is also President–elect, 2005 2006, of ADME.