Managing Technological Innovation: Competitive Advantage from Change

Strategy, Innovation, Technology/Industrial Technology

The fully revised and updated guide for linking science andtechnology to business competitiveness in technology–drivenindustries.

Management of technology (MOT) is the point at whichtechnological strategy engages business strategy to create newbusiness opportunities. Managing Technological Innovation, ThirdEdition introduces the theory of managing technological progress inall technologies, including material, power, biological, andinformation technologies.

Frederick Betz, a longtime contributor to technology management,provides a balance of innovation theory and innovation cases,citing numerous case studies of actual practice in both successfuland unsuccessful innovation.

Betz discusses MOT from two approaches descriptive(identifying historical patterns) and prescriptive (application tothe future) to offer a wide range of options for formulating awinning innovation strategy and management plan. Updated and newcoverage includes:

The interaction between science, technology, and the economy asthe continuing critical feature in global competition and economicsustainability

New focus on managing innovation in services science, as well ascontinuing emphasis on managing innovation in hardware and softwaretechnologies, and in genetics and biotechnologies

Two levels of innovation are covered at the micro–level ofbusiness practices and at the macro–level of national innovationsystems. Managing Technological Innovation provides insights andtechniques for dealing with technological change to gain acompetitive edge, and it remains the hallmark text in this area ofmanagement of innovation and technical entrepreneurship.

I Technology Competitiveness Business Base ofInnovation.

1 Technological Innovation.

2 Innovation and Economy.

3 Innovation and National Systems.

4 Innovation Research.

5 Innovation and Corporate R&D.

6 Innovation and Markets.

7 Innovation and Product Development.

8 Innovation and Strategy. 

II Technology Strategy Technical Base ofInnovation.

9 Integrating Technology and Business Strategy.

10 Inventing Technology.

11 Technology Systems.

12 Product Systems.

13 Service Systems.

14 Biotechnology Systems.

15 Ethics and Technology.

III Innovation Handbook.

16 Innovation Practice.

Bibliography.

Index.