The Little Book of Safe Money: How to Conquer Killer Markets, Con Artists, and Yourself

In a world of hype, where hundreds of books promise to make you rich, The Little Book of Safe Money is a wonderful antidote. Jason Zweig presents accessible, commonsense advice that tells investors how to achieve moderate returns while avoiding all–too–tempting mistakes."
—Burton G. Malkiel, author of A Random Walk Down Wall Street
"Fun, fast, factual—and so wise. No wonder so many enjoy reading Jason Zweig."
—Charles D. Ellis, author of Winning the Loser′s Game
"Moses descended from the mountain with ten commandments. Zweig brings us only three. But Moses wandered for forty years before he got to the point. Zweig gets to it fast and will guide you to your investment oasis."
—Meir Statman, Glenn Klimek Professor of Finance, Santa Clara University
"When it comes to protecting your money—and your sanity—no one has the goods like Jason Zweig. If he wrote it, I′ll read it. And you should, too."
—Jean Chatzky, financial editor, NBC′s Today show, and author of Money 911
"Jason Zweig shows investors how to pursue their financial goals and avoid financial disaster. Read this book now and read it again before making every major investment decision."
—Terrance Odean, Rudd Family Foundation Professor of Finance, Haas School of Business, University of California, Berkeley

Spis treści:
Foreword.
Introduction.
Chapter One The Three Commandments.
Chapter Two Solid, Liquid, or Gas?
Chapter Three You Are an Egg.
Chapter Four Keeping Your Cash from Turning into Trash.
Chapter Five Guarantees Are Not All They′re Cracked up to Be.
Chapter Six Fixing Your Fixed Income.
Chapter Seven Stocks for the Wrong Run.
Chapter Eight Rules for Stock Investors to Live By.
Chapter Nine Little Things Mean a Lot.
Chapter Ten How to Get Your Kids through College without Going Broke.
Chapter Eleven What Makes Ultra–ETFs Mega–Dangerous.
Chapter Twelve Hedge–Fund Hooey.
Chapter Thirteen Commodity Claptrap.
Chapter Fourteen Spicy Food Does Not Mean Hot Returns.
Chapter Fifteen WACronyms: Why Initials Are So Often the Beginning of the End.
Chapter Sixteen Sex.
Chapter Seventeen Mind Control.
Chapter Eighteen Financial Planning Fakery.
Chapter Nineteen Advice on Advice.
Chapter Twenty Fraudian Psychology
Chapter Twenty–One The Terrible Tale of the Missing $10 Trillion.
Chapter Twenty–Two How to Talk Back to Market Baloney.
Acknowledgments.

Nota biograficzna:
Jason Zweig is the investing and personal finance columnist for the Wall Street Journal. Previously, he was a senior writer for Money magazine and a guest columnist for Time magazine and CNN.com. Before joining Money in 1995, Zweig was the mutual funds editor at Forbes. A frequent commentator on television and radio, Zweig is also a popular public speaker who has addressed the American Association of Individual Investors, the Aspen Institute, the CFA Institute, the Morningstar Investment Conference, and university audiences at Harvard, Stanford, and Oxford. He serves on the editorial boards of Financial History magazine and the Journal of Behavioral Finance. Zweig has a BA from Columbia College, where he was awarded a John Jay National Scholarship.

Okładka tylna:
"In a world of hype, where hundreds of books promise to make you rich, The Little Book of Safe Money is a wonderful antidote. Jason Zweig presents accessible, commonsense advice that tells investors how to achieve moderate returns while avoiding all–too–tempting mistakes."
—Burton G. Malkiel, author of A Random Walk Down Wall Street
"Fun, fast, factual—and so wise. No wonder so many enjoy reading Jason Zweig."
—Ch arles D. Ellis, author of Winning the Loser′s Game
"Moses descended from the mountain with ten commandments. Zweig brings us only three. But Moses wandered for forty years before he got to the point. Zweig gets to it fast and will guide you to your investment oasis."
—Meir Statman, Glenn Klimek Professor of Finance, Santa Clara University
"When it comes to protecting your money—and your sanity—no one has the goods like Jason Zweig. If he wrote it, I′ll read it. And you should, too."
—Jean Chatzky, financial editor, NBC′s Today show, and author of Money 911
"Jason Zweig shows investors how to pursue their financial goals and avoid financial disaster. Read this book now and read it again before making every major investment decision."
—Terrance Odean, Rudd Family Foundation Professor of Finance, Haas School of Business, University of California, Berkeley