The Consultants Quick Start Guide: An Action Plan for Your First Year in Business

The Consultant′s Quick Start Guide
Consulting can be a most rewarding career—but being good at consulting is not always enough to keep your business profitable. It is essential that you also learn the skills you need to manage your business.
The second edition of The Consultant′s Quick Start Guide is an updated revision of the book that has become the "go–to" book for all new and aspiring consultants. Written by renowned consultant and best–selling author, Elaine Biech, the book includes practical guidelines, addresses how to deliver better service through better planning, and clearly shows how to run a business more profitably and more predictably. ?
In this second edition, Elaine Biech walks readers through an easy–to–apply, step–by–step process for setting up a consulting firm. Addressing the most recent changes to the consulting field, this new edition includes information on:
Discerning how much will clients pay
Making a first–things–first "To Do" list
Deciding how to name your business
Creating and writing successful business plans
Choosing an office location and deciding how to set it up
Keeping electronic records—monthly expense records, revenue projections, and invoicing
Staying organized with the book′s session planner
Determining your market niche
Creating a dynamic marketing plan and website
In addition, The Consultant′s Quick Start Guide is filled with new e–ideas—ways to use the suite of electronic tools at our fingertips to manage an efficient consulting practice. Rounding out the book are useful marketing tools, templates, illustrative examples, sample contracts and proposals—everything a new consultant needs to create a thriving business.

Spis treści:
Preface.
Acknowledgments.
1. First Thi ngs First: Why Consulting?
Chapter Overview.
Consulting: What Is It?
Why a Consulting Career?
Explore Your Experiences.
Inventory Your Competencies.
Assess Your Consulting Aptitude.
Pull It Together: Your Initial Consulting Focus.
Entrepreneur Attitude: Do You Have What It Takes?
Quick Start Action: A Baker’s Dozen Questions to Ask a Consultant.
Quick Start Lists.
2. Planning Your Consulting Future.
Chapter Overview.
Your Preferred Future.
Will Consulting Lead You to Your Life Goals?
Professional, Financial, and Personal Considerations.
Identify the Changes You Will Have to Make.
Quick Start Action: Create Your Personal Expense Plan.
Quick Start Lists.
3. Dollars and Sense.
Chapter Overview.
Establish a Start–Up Budget.
Put a Price on Your Head.
Calculate Required Revenue.
Quick Start Action: Setting Your Fee.
Fill Out Financial Forms.
So What’s It Take to Get off the Ground?
Quick Start Lists.
4. Taking Care of Business.
Chapter Overview.
Getting Started.
What’s in a Name?
Find the Best Accountant and Attorney.
Quick Start Action: Find an Accountant and Attorney.
Determine Your Business Structure.
Explore Your Banking and Insurance Needs.
Check Local Zoning Laws, Licenses, and Taxes.
File Legal Documentation.
Quick Start Action: Your First To–Do List.
Quick Start Lists.
5. Your Business Plan.
Chapter Overview.
Are Business Plans Really Necessary?
Write Your Plan.
Plan to Use Your Business Plan.
Quick Start Action: Plan a Review.
Quick Start Lists.
6. Make the Switch Painlessly.
Chapter Overview.
Gain Consulting Experience Before Leaving Your Job.
Determine Your Transition Plan.
Quick Start Action: Plan with Your Family.
Quick Start Lists.
7. Setting Up Your Office.
Chapter Overview.
Office Location Options.
Set Up Your Offic e.
Paper, Paper Everywhere!
Quick Start Action: Preparing Forms.
Quick Start Lists.
8. Finding Clients.
Chapter Overview.
Determine Your Market Niche.
Quick Start Action: Is There a Client Base?
Who’s Your Competition?
Identify Your First Clients.
Land Your First Work.
Quick Start Lists.
9. Marketing.
Chapter Overview.
What Marketing Is.
The ABCs of Marketing.
Create Your Marketing Plan.
Build Your Marketing Plan.
Marketing on a Shoestring Budget.
Write Winning Proposals.
Track Your Clients.
Tips to Become a Better Marketer.
Quick Start Lists.
10. Surviving the First Year.
Chapter Overview.
Take Care of Your Health.
Manage Your Time.
Establish Good Habits.
Balance Your Life.
Did You Hear the One About the Consultant . . . – Developing a Personal Ethics Statement.
Quick Start Lists.
11. So, Now What? Year Two and Beyond.
Chapter Overview.
Assess Your Progress.
Quick Start Action: Review Your First Year with Your Family.
Plan Your Next Steps.
Bring It All Together.
Quick Start Action: Review Your First Year with a Colleague.
Quick Start Lists.
Reading List.
Electronic References.
Call for Ideas.
Call for Papers.
About the Author.
Index.

Nota biograficzna:

Elaine Biech is president and managing principal of ebb associates inc, an organizational development firm that helps organizations work through large–scale change. Biech has been in the training and consulting field for thirty years and is the author and editor of four dozen books and articles, including Pfeiffer Annuals of Training and Consulting, 90 World–Class Activities by 90 World–Class Trainers, Training for Dummies, The Business of Consulting, Second Edition, and Marketing and Selling Your Consulting Services, all published by Wiley. Biech is the recipient of ASTD′s highest honor, the Gordon M. Bliss award.

Okładka tylna:

The Consultant′s Quick Start Guide
Consulting can be a most rewarding career—but being good at consulting is not always enough to keep your business profitable. It is essential that you also learn the skills you need to manage your business.
The second edition of The Consultant′s Quick Start Guide is an updated revision of the book that has become the "go–to" book for all new and aspiring consultants. Written by renowned consultant and best–selling author, Elaine Biech, the book includes practical guidelines, addresses how to deliver better service through better planning, and clearly shows how to run a business more profitably and more predictably. ?
In this second edition, Elaine Biech walks readers through an easy–to–apply, step–by–step process for setting up a consulting firm. Addressing the most recent changes to the consulting field, this new edition includes information on:
Discerning how much will clients pay
Making a first–things–first "To Do" list
Deciding how to name your business
Creating and writing successful business plans
Choosing an office location and deciding how to set it up
Keeping electronic records—monthly expense records, revenue projections, and invoicing
Staying organized with the book′s session planner
Determining your market niche
Creating a dynamic marketing plan and website
In addition, The Consultant′s Quick Start Guide is filled with new e–ideas—ways to use the suite of electronic tools at our fingertips to manage an efficient consulting practice. Rounding out the book are useful marketing tools, templates, illustrative examples, sample contracts and proposals—everything a new consultant needs to create a thriving business.